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Data & Information

Economic Evaluation of the CIAB

Under the Federal Agriculture Improvement and Reform (FAIR) Act, the CIAB is required to have an independent economic evaluation conducted on the effectiveness and economic impacts of our domestic promotion program expenditures covering the most recent five-year period.

 

This independent evaluation was carried out by Dr. Harry M. Kaiser a professor at Cornell University in the Charles H. Dyson School of Applied Economics and Management. Dr. Kaiser has spent most of his career conducting economic evaluations and economic studies of commodity Research and Promotion Program (Check-offs).

Federal Research & Promotion Program (R&P)

At the request of the tart cherry promotion task force, Kelly Robertson, Marketing Specialist, USDA, presented at the CIAB’s June board meeting information on a R&P program. R&P programs promote and provide research and information for a specific agriculture commodity without referencing specific producers or brands. The goal of the program is to maintain and expand domestic and foreign markets for agricultural commodities. The USDA has oversight authority of the program. USDA currently oversees 22 research and promotion boards.

Presentation Video
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